I think, it was a very good step from H&M to do a charity-project, because it's really important, that the big fabrics, companies, labels, whatever, who own much money, help for others who've got problems in their life. Because, who else should do it? Who else should or could spend enough money for those who need it? Of course there are a lot of people who spend lots of money on charity, but the biggest part of the money is in big world-famous fabrics, companies and labels! So, I think H&M did, what every label should do!
The textures are very simple, maybe too simple for me. They are good for a weekend-days, but I like to wear most of the the time more interesting, different-from-other clothes.
I don't like the prints too much, although this is a an AIDS campaign, but I think the designers weren't enough openminded. They concentrated too much on the theme instead of being more abstract.
So, I think, I would wear some of the clothes, for example the white pants, what is Selma Blair wearing, but I would wear those with other top and sweatshirt, so it would fit a little bit more to my style.